English name : ALLTALK Korean : 올톡
The brand concept of earplugs is to enable conversation with anyone at certain noisy environment.
It is because each word is very easy and popularized even though combination of ALL with TALK is a little long.
Also, it is judged that this product could occupy very unique position as earplugs brand instead of messenger because this is exposed to merits of the product as it is as well as being able to approach customers very intimately in current time of market dominance by Kakaotalk.
In sum, conversation with anyone can be made in any noises. SMART EARPLUG. "ALLTALK"